Approximately 73 million people in the US listen to podcasts at least every month. Industry experts say Podcast sponsorship and advertising alone will be worth $600M in 2020!
It’s the perfect time to build your podcast and grow your influence!
Make your podcast stand out with the Podcasting track where you'll learn the in's and out's of branding your podcast, tips for delivering great interviews, how to go about building your audience, getting the right sponsors for your show, and strategies to ensure your success.
Build a Massive Fanbase and Increase Sales with Your Podcast
There are a ton of podcasters out there using sponsorships to monetize their podcast, but that doesn't have to be you! You don't need to trade a small percentage of revenue selling sponsorships on your podcast when you could sell your own products and let your podcast platform be the catalyst to five and six figure months for your business. You've got an entire episode to be in the ears of your listeners, use that time to grow your business!
In this session, Allie will share with you what she's learned from her incredibly popular podcast "The Purpose Show" and show you the benefits of not relying on sponsorships and how that will increase the trust of your audience, ways you can promote your own products within each episode, and the importance of creating a movement, not just a business. Podcasting is a growing platform. It is the space where creatives get to be in the ears of millions each week. And it is the best place for you to grow your business!
Turning Followers into Business Partners
So you have a solid following but what's next? How can you convert those likes to income that can grow your business? Building a paid membership community is one of the most powerful ways to grow revenue and take a group of strangers and turn them into a family business. In this session, Jamie & Knox, the duo behind the popular Popcast podcast, will walk you through the step-by-step of how they built one of the top 50 creator accounts on Patreon with more than 5,000 supporters.
Let Your Podcast Work For You: The Secrets to Monetizing Your Podcast
Can a podcast really make money? Answer: yes, and possibly more than you think.
In this session, Sarah Powers and Meagan Francis, co-hosts of The Mom Hour podcast, will share strategies for smart monetization. They'll give you the inside scoop on landing sponsors, the difference between podcast ad and other ads you may have used, pricing ads, prepping your sponsor for recording, and the elements of a super successful sponsored campaign. Plus so much much!
Content That Creates a Podcast Community
Listener engagement is the oxygen for podcasts; it's how podcasts grow, thrive, and sustain themselves.
In this session, we'll share strategies to increase listener engagement, create an ecosystem around a podcast that builds community, and nurture that community in ways that are life-giving for both the podcast and the podcaster.
Come prepared to share your ideas and collectively workshop ways that you can intentionally build communities that support those ideas.
So You Want to Start a Podcast
Podcasting has quickly become one of the best ways to build your brand and connect with your audience.
In this session, you'll learn about the top platforms available for recording and editing your episodes, what equipment you should invest in, how to launch and promote your show, and how to figure out the best format for delivering your message. Ameerah will share how she created the Brunch and Slay Podcast, captured her audience and share details on how you can do the same.