Podiums, Podcasts, Publishing and Parenting: How the Royal Couple of Content Do It All and Make it Look Easy
Business + Entrepreneur Workshop
With 5 best selling, award winning business books, over 500 keynote sessions at conferences, and more than 250 episodes of their sponsored UnPodcast, Alison & Scott Stratten have accomplished a lot, all while madly in love and blending a family of 5 kids, 3 dogs and a cat. In this session they will discuss Alison’s system for writing best selling business books that publishers and readers can’t get enough of; Scott’s strategy for creating keynote talks that brings in over $1,000,000 per year; and how they broke every podcast rule - have no guests, one sponsor and generate $150,000 a year doing something they’d do for free, even if no one was listening. You might even get to hear their backstory, how they met on Twitter and the adorable yet, in hindsight, creepy tweet Scott originally sent Alison.
Alison Stratten is the co-author of 5 best-selling business books, co-owners of UnMarketing Inc and co-host of The UnPodcast. The Unmarketing website, podcast and books all represent, Alison and her husband Scotts’ thoughts on the changing world of business through their combined experiences of entrepreneurship, two degrees (Alison), not lasting long as an employee (both) and screaming at audiences around the world (Scott, Alison is more polite).
They were put on this earth to remind the world that not all Canadians are passively polite. Businesses like PepsiCo, Saks Fifth Avenue, IBM, Cirque du Soleil, Microsoft and others have been brave enough to want their advice. They now spend their time keynoting around the world and realize they rank 10th and 11th in order of importance in their home.
Scott and Alison met on Twitter and share five children, two dogs and two cats between them.